Consultant and speaker, Fred Cavazza has been working in the digital sector for 25 years. As a digital marketing specialist (e-commerce, social media, mobile apps, digital platforms, artificial intelligence, Web3, metaverse…), he helps leading brands to better understand new digital challenges. As an entrepreneur, he created SYSK to support large companies and organizations with accelerating their digital transformation. He published two books ("Social Business" and "Internet mobile") and is the author of FredCavazza.net since 2003.